Not Sure What to Feed Your Dog?
Do you struggle with knowing if you're feeding your dog right, based on their unique needs? Want to see a custom meal plan, personalized for their unique needs?
How It Works
Tell Us
Tell us a little about your dog
Complete a 1-minute assessment about your dog's age, breed, activity level and health goals.
Choose
Create the best plan for your dog
View your dog's custom meal plan options and select from recommended meal, supplement and protein mix-in.
Enjoy
Enjoy more years together
By feeding your dog a custom blend of superfood ingredients and supplements, you'll enjoy more years of playtime and evening walks together.
One Size Does
Not Fit All
One Size Does Not Fit All
Our dogs are like family, each one has their own distinct personality and nutritional needs. Every owner wants to know which food is best for their dog based on their age, breed and activity level.
It can be overwhelming with too many choices.
Satisfaction Guarantee
Free Returns
Vet Approved
Shop with Confidence
Giving Back
To Dogs in Need
What's Included In Your Dog's Custom Meal Plan
Dry Food
Superfood ingredients paired with real meat proteins like fresh chicken, lamb, turkey, duck, salmon and fortified with probiotics, vitamins and minerals.
• All Natural
• No Fillers or Artificial Preservatives
• Made in the USA
• Vet Approved
Supplements
Humans take vitamins and supplements and your dog should too. These tasty USA-made chews double as treats and help support:
• Hip & Joint Health
• Healthy Digestion
• Skin/Coat + Heart Health
• Anxiety
Protein Mix-Ins
Single ingredient protein mix-ins you add to your dog's meals for added flavor and nutrition.
• All Natural - Single Ingredient
• Freeze-dried Raw
• Made in the USA
What Dog Owners Like You Are Saying
Finally, a Better Way to
Feed Your Dog!
Stop guessing whether your dog needs more protein, a grain-free diet or a supplement for longevity.
Get a custom nutrition plan packed with superfoods, designed for your dog.
Finally, a Better Way to Feed Your Dog!
Stop guessing whether your dog needs more protein, a grain-free diet or a supplement for longevity.
Get a custom nutrition plan packed with superfoods, designed for your dog.